Mr Melt

Student Brief: Design the logo, concept and packaging for a brand new product.

Solution: A playful and illustrative Ice Cream packaging. The ‘M’ in my logo is meant to reflect the peaks of a mountain. You better eat the ice cream fast before the snow man melts away completely! (See: character development, original drawing and final packaging). My melting snowman illustration also won a Marks &Spencer's Xmas card competition!